New data based on real-world actual web pages demonstrates that Googlebot’s crawl limit of two megabytes is more than adequate. New SEO tools provide...
Microsoft introduced an AI Performance dashboard in Bing Webmaster Tools, giving visibility into how content gets cited across Copilot and AI-generate...
OpenAI is testing ads inside ChatGPT, bringing sponsored content to the product for the first time. The test is live for logged-in adult users in the...
Most SEO teams believe they need more data to report success, but what they actually have is metric debt, at least that’s what I keep seeing. The accu...
In paid media, many advertisers default to budgeting by ad platform, with a percentage to Google Ads, a percentage to LinkedIn Ads, etc., largely base...
The Washington Post’s recent announcement of staffing cuts is a story with heroes, villains, and victims, but buried beneath the headlines is the real...